Resources

BOOKS:

Good to Great, by Jim Collins
(Read More)

Built to Last, by Jim Collins
(Read More)

Porter’s Five Forces, by Michael Porter
(Read More)

The Founder’s Dilemmas: Anticipating and Avoiding the Pitfalls That Can Sink a Startup, by Noam Wasserman
(Read More)

FINANCING:

When raising funds, start-ups face the debt vs. equity question
Cash, moola, bread, kala … absolutely nothing is more important to a new business than raising capital. But the way that money is raised can have an enormous impact on the success of a business. (Read More)

STRATEGY:

Small-Business Outlook: What Are The Biggest Challenges On Main Street?
With the New Year in full swing, business owners are now putting their 2012 plans in place, addressing old challenges and trying to head off new ones.
(Read More)

6 Steps to Protecting – and Growing Revenue
A typical small business owner has a lot of things on his or her mind – not least of which is how to protect their revenue, particularly in a flailing economy. But there are six steps small business owners can take to not only protect their revenue, but grow it, even in tough economic times.
(Read More)

SALES:

How to Improve Your Struggling Sales Team
Trying to get your sales team back on track? Forget the pep-talk. Experts suggest sales management and training techniques that can improve your company’s sales.
(Read More)

MARKETING:

11 Best Web Analytics Tools
Every company, regardless of size, requires multiple tools to understand the performance of its website, happiness of its customers and gain key context from competitors. Here are 11 tools to help you gather that important data.
(Read More)

TALENT:

When Should a Small Business Hire a Finance Chief?
Most small businesses would benefit from the skills of a chief financial officer — if they can afford one. (Read More)

TECHNOLOGY:

Should You Move Your Small Business to the Cloud?
To be sure, cloud computing has its shortcomings (more on that later); but small businesses looking to cut computing costs and improve efficiency during this long recession are finding the many benefits of Internet-based software and services increasingly attractive.
(Read More)